Commission Structure

Cost-Per-Lead (CPL) Payments

Affiliates earn commission for every valid, qualified lead submitted through their traffic.

• No sales or approvals required on your side
• Paid only on compliant, genuine submissions
• Simple, transparent CPL structure

Flexible & Frequent Payouts

Affiliates delivering consistent or high-volume traffic may qualify for more frequent commission payments, helping you reinvest and scale faster.

Unlimited Lead Volume

We do not impose artificial limits on performance.

• No daily caps
• No monthly restrictions
• No throttling or volume ceilings

If you can deliver quality Canadian traffic, we are ready to receive it.

This makes the FatCat Loans Affiliate Program ideal for:

• PPC and display advertisers
• Email marketers and database owners
• SEO publishers and content sites
• Lead generation agencies
• Comparison platforms
• Social and influencer traffic

Real-Time Tracking & Affiliate Reporting Dashboard

Full transparency is central to our affiliate partnerships.

Approved affiliates receive access to a live reporting dashboard that allows you to:

• Track leads in real time
• Monitor approved CPLs and earnings
• Review performance by campaign or traffic source
• Optimise campaigns using accurate, up-to-date data

You’ll always have clear visibility into results and revenue.

Marketing Materials & Promotional Assets

We support affiliates with conversion-optimised marketing resources to accelerate performance.

Available materials include:

• Display banners in multiple formats
• Creative assets designed for high engagement
• Approved promotional messaging and guidelines

These assets reduce setup time and help improve conversion rates across channels.

Dedicated Affiliate Management & Support

Every approved affiliate is backed by experienced account managers who understand performance marketing and lead generation.

Our team provides:

• Onboarding and campaign setup support
• Ongoing traffic quality feedback
• Scaling and optimisation advice
• Performance insights to help increase revenue
• Long-term partnership support

We work collaboratively with affiliates to drive sustainable growth.

Who Should Apply?

We partner with both emerging and established affiliates, including:

• Finance and lending websites
• Paid search and paid social advertisers
• Email and SMS marketers
• Lead generation networks
• SEO-driven publishers
• Call centres and performance marketers

Whether you generate dozens of leads per day or operate at scale, we’re interested in working with you.

What Makes FatCat Loans Different?

High-Intent Canadian Offer

Our application process is designed specifically for Canadian consumers actively searching for personal loan solutions.

Advanced Tracking & Reporting

Accurate tracking and real-time reporting ensure complete transparency and faster optimisation.

Hands-On Affiliate Support

Our account managers are actively involved in helping affiliates grow and improve performance.

Compliance-Driven Approach

We prioritise ethical marketing, clear messaging, and high-quality traffic to protect both affiliates and the brand.

Affiliate Application Requirements

To ensure successful partnerships, applicants are asked to provide:

• Estimated daily lead volume
• Traffic sources used (PPC, SEO, email, social, etc.)
• Years of affiliate or lead generation experience
• Confirmation of Canada-focused traffic

This helps us onboard affiliates efficiently and align expectations.

How to Join the FatCat Loans Affiliate Program

We do not use an automated sign-up form.

To apply, simply email our affiliate team.

Apply via Email
[email protected]

Please include:

• Your name and company (if applicable)
• Websites or traffic sources
• Estimated daily lead volume
• Advertising channels used
• Years of experience in affiliate or lead generation marketing
• Any additional relevant information

All applications are reviewed manually.

Affiliate Program FAQs

• Is there a cost to join?

  No. The FatCat Loans Affiliate Program is completely free to join.

• How are commissions calculated?

  Affiliates are paid on a CPL basis for each valid, qualified lead.

• Are there any lead caps?

  No. We accept unlimited lead volume.

• Do affiliates get reporting access?

  Yes. Affiliates receive access to a real-time reporting dashboard.

• Is support provided?

  Yes. All affiliates receive dedicated support from experienced account managers.

Start Monetising Your Canadian Traffic

If you’re looking for a scalable CPL offer, real-time reporting, and a partner committed to affiliate success, the FatCat Loans Affiliate Program is ready for you.

Apply today:
[email protected]